AGA Projects $15.5bn in Wagers on 2023 March Madness

The American Gaming Association (AGA) revealed that it expects 68 million Americans will wager $15.5bn during March Madness, which starts Tuesday.

68 million participants translates to one million people for every team competing in the tournament and is 18 million more than the number of people that bet on Super Bowl LVII.

21.5 million will make wagers with their friends
According to research conducted by Morning Consult on behalf of the AGA, 31 million Americans will place bets with an online or retail sportsbook or bookie, and 21.5 million will make wagers with their friends.
 
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