One of its subsidiaries, Camelot Illinois, will soon be known as Allwyn North America, according to Allwyn, a significant international lottery company. The decision, which came after Allwyn purchased the Camelot Lotteries Solutions division, reflects the former company's desire to establish a recognizable brand identity.
The rebranding is in keeping with the ongoing Camelot brand integration into the Allwyn family, according to Allwyn's official announcement. As a result of these initiatives, Allwyn Lotteries Solutions replaced Camelot Lotteries Solutions as the company's name earlier this year.
The rebranding is in keeping with the ongoing Camelot brand integration into the Allwyn family, according to Allwyn's official announcement. As a result of these initiatives, Allwyn Lotteries Solutions replaced Camelot Lotteries Solutions as the company's name earlier this year.