At SiGMA Europe 2024, held from November 11 to 14 in Malta, 1xBet showcased its affiliate program, 1xPartners, at booth 2154. The company welcomed guests, shared market insights, and presented opportunities within the 1xPartners program, which boasts over 100,000 partners attracting more than 3 million users to the platform. The booth featured interactive entertainment, including a reaction table and digital football, as well as various giveaways such as FC Barcelona jerseys, personalized AirPods, and gaming consoles. Attendees also had the chance to win VIP tickets to the Paris Saint-Germain vs. FC Barcelona match. 1xBet expressed enthusiasm about meeting partners to share experiences and discuss potential collaborations, emphasizing their commitment to providing top-tier product presentations.