Bally Bet makes debut in Massachussets

Following Bally Bet's launch on July 2, Massachusetts had seven operators again for July. Initially, there were eight operators in the state; however, Betr and WynnBet have since left. Bally Bet received $2.4 million in bets, but with a 5% hold, the business kept $121,298.

Of that, $115,250 was taxable, according to the report. Due to Massachusetts's prohibition on operators deducting promotional play from gross revenue and the MGC's failure to disclose promotional expenditures, it is unknown how much Bally Bet spent during its launch month.
 
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