Bally's Corporation teams up with Palms Casino Resort in Las Vegas

With the announcement of a strategic partnership, Bally's Corporation and Palms Casino Resort in Las Vegas have made it possible for Bally Rewards members to accrue travel rewards at Palms. At some point, the companies hope to offer yearly trips, invitations to tournaments, and tier matching.

In the meantime, a three-year partnership to promote responsible gaming was announced by Bally's and EPIC Global Solutions. EPIC will provide customized training to Bally's US staff members who work in customer service and on the casino floor. Additionally, social media and digital campaigns will be a focus for both organizations.
 
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