While unexpected outcomes coupled with the favorite winning the Gold Cup created conflicting feelings for both spectators and bookmakers, the Cheltenham Festival captured the hearts of race fans worldwide.
Like in past years, Gold Cup Day saw the most bets placed despite the build-up to the opening day of the Cheltenham Festival. Each day of the festival saw an increase in turnover and slips.
This tactic appears to have worked, as evidenced by Oddschecker data showing that bet365 topped the bookmaker click rankings on its platform, converting 19% of all advertisements to a betslip.
Like in past years, Gold Cup Day saw the most bets placed despite the build-up to the opening day of the Cheltenham Festival. Each day of the festival saw an increase in turnover and slips.
This tactic appears to have worked, as evidenced by Oddschecker data showing that bet365 topped the bookmaker click rankings on its platform, converting 19% of all advertisements to a betslip.