Greece-based Betano is the first title sponsor from the betting category for the Campeonato Brasileiro Série A, as gambling restrictions loosen in Brazil.
The three-year agreement is expected to give the Confederation of Brazilian Football roughly 80 million-16 million per season.
April 13 is when the Serie A season will commence.
Already, the federation organizes two competitions under the name Betano: the Brazilian Serie B and the Copa do Brasil.
The three-year agreement is expected to give the Confederation of Brazilian Football roughly 80 million-16 million per season.
April 13 is when the Serie A season will commence.
Already, the federation organizes two competitions under the name Betano: the Brazilian Serie B and the Copa do Brasil.