BetMakers forms strategic alliance with Gaming Innovation Group

GiG and BetMakers have reached a horseracing-related agreement.

Racebook services will be provided on GiG's sportsbook platform SportX through this partnership by means of an integration with the embedded racebook solution from BetMakers.

This BetMakers solution covers global racing content and offers wagering, form, data, and embedded video. In addition, it has reporting, branding, and promotion engines, trading, and risk management.
 
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