BetMGM exploring partnership with X social platform

According to a recently published report, BetMGM may be looking into partnering with X to bring sports betting odds to the platform. X might soon be able to advertise BetMGM by including a direct link to the sportsbook in addition to sports betting odds. This will facilitate more users becoming acquainted with the brand.

It is anticipated that the two businesses will gain from the possible collaboration. Specifically, BetMGM will be able to connect with new clients. However, the platform will be able to generate additional revenue while X users can participate in accessing odds during live events.
 
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