A new phase in their cooperation has begun with the formation of a partnership between Betsson and the professional basketball team AEK BC.
As part of its 60th year in the gaming industry, Betsson has changed its role from "Grand Sponsor" to "Naming Sponsor" of AEK BC. The team will now be known as AEK Betsson BC as a result of this tactical decision.
On October 12, this collaboration was announced at The Mall Athens, where AEK BC and Betsson both shared the information.
As part of its 60th year in the gaming industry, Betsson has changed its role from "Grand Sponsor" to "Naming Sponsor" of AEK BC. The team will now be known as AEK Betsson BC as a result of this tactical decision.
On October 12, this collaboration was announced at The Mall Athens, where AEK BC and Betsson both shared the information.
