Betsson has announced the official launch of its sports betting offering in Italy.
Described as a "strategic move," the Swedish operator seeks to demonstrate its expansion into new markets, which has accelerated across multiple regions.
Meanwhile, the brand has recently experienced significant geographic expansion, particularly in Latin America, as evidenced by notable sponsorships such as being the primary sponsor of Argentine football clubs Boca Juniors and Racing Club, as well as Atlético Nacional in Colombia.
Described as a "strategic move," the Swedish operator seeks to demonstrate its expansion into new markets, which has accelerated across multiple regions.
Meanwhile, the brand has recently experienced significant geographic expansion, particularly in Latin America, as evidenced by notable sponsorships such as being the primary sponsor of Argentine football clubs Boca Juniors and Racing Club, as well as Atlético Nacional in Colombia.