With operator Spreadex, Blackburn Rovers has announced that a three-year deal has been reached. Before the 2023–24 season, Spreadex will join as Blackburn Rovers' UK betting partner. Spreadex, a UK-based company established in 1999, is the only one to provide customers with the choice of two sports betting options—fixed odds and spread betting—as well as financial trading. Spreadex will have signed advertisements in the Jack Walker Stand as well as digital advertisements at Ewood Park as part of the partnership.