BlueBet ends contract with Horseshoe Hammond in Indiana

In order to concentrate on Iowa, Colorado, and Louisiana, online betting company BlueBet Holdings' Bluebet Indiana subsidiary has terminated its market access agreement with Caesars' Horseshoe Hammond after conducting a strategic review.
A strategic review of BlueBet's operations in the United States has begun. In the short term, the business has chosen to concentrate on its three current

 

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BlueBet Holdings has decided to terminate its market access agreement with Caesars' Horseshoe Hammond as part of a strategic review to focus on its operations in Iowa, Colorado, and Louisiana. The decision reflects BlueBet's intent to streamline its U.S. operations, concentrating resources and efforts on these three states. This shift indicates a broader evaluation of their market strategies to optimize performance in areas where they see the most potential for growth.
The company is currently evaluating its operational strategies in the U.S. and believes that focusing on Iowa, Colorado, and Louisiana will yield better results moving forward.