British Horseracing Authority collaborates with Great British Racing to launch HorsePWR Racing marketing campaign

In an effort to raise public focus of British horseracing's determination to equine welfare, the British Horseracing Authority and Great British Racing have announced a new section of the HorsePWR marketing campaign.

The marketing campaign, that is backed via the Horserace Betting Levy Board, will take region from February 24 to April 6 and coincide with essential occasions just like the Grand National at Aintree and the Cheltenham Festival.

HorsePWR, an enterprise-led program that promotes openness and training on horse welfare, was first introduced in April 2024.
 
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