British bookmaker Coral has started a new advertising campaign showcasing its selection of games and horse racing.
The 30-second first TV spot immerses viewers in the middle of a horse race and was shot at the Newbury racetrack. With the tagline "it's the fans that make racing what it is," it becomes clear upon closer inspection that the racers are not your typical jockeys but rather a diverse group of horse racing enthusiasts.
The 30-second first TV spot immerses viewers in the middle of a horse race and was shot at the Newbury racetrack. With the tagline "it's the fans that make racing what it is," it becomes clear upon closer inspection that the racers are not your typical jockeys but rather a diverse group of horse racing enthusiasts.