I feel is a known fact that splitting pairs can be a lucrative strategy for casino gamblers, especially in games like blackjack, where this is an option allowed by the rules. However, not all players choose to split their pairs, as it requires a good understanding of the game's rules and mathematical probabilities, as well as a bit of risk-taking. Some gamblers may prefer to stick to more conservative approaches, such as always standing at certain hand values or never taking insurance.