I think Partnering with other businesses or organizations can increase the exposure of a casino brand. This can result in increased foot traffic and revenue. Also Diversification like Partnerships can allow casinos to diversify their offerings by providing access to new games, amenities, or entertainment that they may not have otherwise had.
Cross-promotion like Partnerships can allow casinos to cross-promote their brand to customers of other businesses, potentially expanding their customer base.
Cross-promotion like Partnerships can allow casinos to cross-promote their brand to customers of other businesses, potentially expanding their customer base.