Dutch gambling regulator imposes fine on Alimaniere for unlicensed gambling

Alimaniere must immediately stop providing these services in the Netherlands in accordance with the penalty payment order issued by the Dutch gambling regulator. Alimaniere faces fines of €148,920 for each infraction if it doesn't comply.

In cases involving three providers who violated new regulations pertaining to gambling sponsorships earlier this month, the Dutch gambling regulator stepped in. These regulations, which went into effect in July 2024, forbid targeting children and young adults and limit sponsorships to athletic events.

 

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Alimaniere has been ordered by the Dutch gambling regulator to immediately cease providing its services in the Netherlands or face fines of €148,920 per violation. This enforcement action follows recent interventions by the regulator against three providers that violated new gambling sponsorship rules. Effective from July 2024, these regulations prohibit marketing to minors and young adults and restrict sponsorships to sports events only. The Dutch regulator’s actions underscore its commitment to ensuring compliance with stricter advertising standards in the gambling industry.