Entain saw a big increase in bets from Europe on Super Bowl LVIII, with a 12% rise compared to last year.
This Super Bowl, where the Kansas City Chiefs beat the San Francisco 49ers, was the first one in Las Vegas, drawing a global betting crowd.
Entain's CCO noted that Las Vegas is a hub for entertainment and that they used this opportunity to offer more sports events to their UK and European customers.
This Super Bowl, where the Kansas City Chiefs beat the San Francisco 49ers, was the first one in Las Vegas, drawing a global betting crowd.
Entain's CCO noted that Las Vegas is a hub for entertainment and that they used this opportunity to offer more sports events to their UK and European customers.