ESA Gaming agrees a distribution deal with Novibet

Novibet and ESA Gaming have inked a global distribution agreement.

The EasySwipe portfolio of ESA Gaming will be distributed worldwide by Novibet, with initial markets being Greece, Ireland, Finland, Mexico, and Colombia. Novibet players will have access to ESA Gaming games.

The games, which were created with HTML5 technology, can be played on a variety of platforms, such as desktop, tablet, and mobile. Players can seamlessly transition between the casino games and sports betting experience thanks to the EasySwipe technology.

 

[Blacky]

A global distribution deal like this between Novibet and ESA Gaming has the potential for both parties to see increased engagement and revenues. Making HTML5 created games available across devices through EasySwipe is a smart move as well. Partnerships that bring new content to the operator while expanding markets for the supplier tend to benefit all involved if executed properly. Will be interesting to see how this one plays out.