ESPN Bet can compete with industry giants, according to a Truist study.

Truist's nationwide survey suggests ESPN Bet may challenge US market leaders DraftKings and FanDuel. Data reveals ESPN potential aided by its score-checking app.

Majority of fans interested in betting integration favor ESPN Bet. Analysts stress Penn's need for robust technology to compete.

Despite optimism, BetMGM faces uncertainty in catching up. Regulatory risks loom amid growing concerns over problem gambling.
 
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