The Police Board fined Finnish operator Veikkaus $3.07 million for breaking marketing rules and banned it from advertising for three months .Advertisements in television shows that children watch are the reason for the penalty, which was brought up during a Police Board investigation earlier this year. Concerns regarding advertisements showing up in programming that was accessible to minors prompted Veikkaus to provide an explanation of its advertising policies in May 2024.
Finland state gambling regulator fined $3.07million for advertising breaches
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The Finnish operator Veikkaus was fined $3.07 million and banned from advertising for three months due to violations of marketing rules. The penalty arose from advertisements appearing during television shows accessible to children, as revealed by a Police Board investigation. In May 2024, Veikkaus had to clarify its advertising policies after concerns were raised about their ads targeting minors, leading to this significant regulatory action.
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