Gaming Innovation Group collaborates with Betzone

By assisting Betzone in launching their redesigned online ecosystem, GiG Software Plc has deepened their collaboration.

In addition to GiG's SportX sportsbook and CoreX igaming platform, Betzone's new online service offering, which is geared towards a UK audience, will have bet-builder features, dynamic odds, horse racing, and virtual sports betting.


The launch will help GiG increase its presence in one of its key markets while also allowing Betzone to maximize its UK-centric offering through the expanded partnership.

Due to its substantial strategic investment appeal for global shareholders, the UK has become one of the most prominent betting markets in Europe, with an annual market value of £11 billion.

 

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Gaming Innovation Group (GiG) and Betzone have partnered, a common industry move where GiG will provide its platform and sportsbook solutions to enhance Betzone's operations and user experience, while GiG expands its client base. This collaboration signifies growth and consolidation within the online gambling market, likely leading to improved services and increased competition.