Through Betsson's Rizk brand, Gaming Innovation Group has now launched its casino platform in Serbia.
The announcement of Gaming Innovation Group's first launch in the Balkan nation comes after the gambling regulator approved a similar launch for Rizk in Germany in June.
Since Betsson purchased the brand from Gaming Innovation Group in 2020 after the divestiture of its Zecure Gaming division, the partnership has expanded to serve ten regulated markets in Europe and Latin America. This latest expansion builds on that partnership.
The announcement of Gaming Innovation Group's first launch in the Balkan nation comes after the gambling regulator approved a similar launch for Rizk in Germany in June.
Since Betsson purchased the brand from Gaming Innovation Group in 2020 after the divestiture of its Zecure Gaming division, the partnership has expanded to serve ten regulated markets in Europe and Latin America. This latest expansion builds on that partnership.