The NBA's Miami Heat has partnered with Hard Rock Bet, Florida's only licensed sportsbook, as its official sports betting partner.
Hard Rock Bet and other locations in the country are operated by Florida's Seminole Tribe. There will be co-branded marketing and fan activation at the Heat’s Kaseya Center
These will include in-game entertainment, a digital campaign, marquee signs and the launch of Hard Rock Bet Heat Club, a free expansion club where supporters can interact with the team and receive exclusive promotions.
Hard Rock Bet and other locations in the country are operated by Florida's Seminole Tribe. There will be co-branded marketing and fan activation at the Heat’s Kaseya Center
These will include in-game entertainment, a digital campaign, marquee signs and the launch of Hard Rock Bet Heat Club, a free expansion club where supporters can interact with the team and receive exclusive promotions.
