The Florida Panthers of the NHL have inked a multi-year agreement with Hard Rock Digital, particularly with its Hard Rock Bet sportsbook, marking the franchise's first venture into sports betting.
Following the nationwide expansion of sports betting in the US, the partnership aims to enhance fan engagement through various marketing initiatives, both online and at the arena.
Following the nationwide expansion of sports betting in the US, the partnership aims to enhance fan engagement through various marketing initiatives, both online and at the arena.