Online casinos are increasingly adapting to changing player demographics by tailoring their offerings and marketing strategies to cater to diverse user preferences and behaviors. This includes a strong focus on mobile optimization, recognizing that younger players, particularly millennials and Gen Z, prefer gaming on smartphones and tablets. Additionally, many casinos are expanding their game selections to include skill-based games and esports betting, appealing to a demographic that seeks interactive and competitive experiences. Enhanced social features, such as live dealer games and engaging community events, have also been introduced to foster social interaction among players.