Kambi Group Bolsters Brazilian Presence with New Strategic Partnership

The leading global sports betting supplier will power the launch of the ‘Lance! Betting’ sportsbook, leveraging its substantial industry experience.

This collaboration marks a significant milestone for both companies, combining Kambi Group’s expertise in providing cutting-edge sports betting solutions with Eyas Gaming’s vision for a dynamic and immersive wagering experience. The move significantly strengthens Kambi’s position in the Latin American market, aiding the company’s ambitious expansion strategy.

The New Sportsbook Unites Industry Leaders
Powering ‘Lance! Betting’ will see Kambi join some of Brazil’s leading sports companies. ‘Lance!’ is the country’s premier football media outlet, sporting over 15 million active monthly users. These impressive viewership numbers should give the company’s sportsbook project a significant head start, capitalizing on existing users willing to immerse themselves in their favorite sport.
 
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