Kambi Group launches Tzeract to improve sports betting experience

The latest module for the turnkey sportsbook system from Kambi Group has been made available. With the goal of improving the sports betting experience, Tzeract is a trading division supported by artificial intelligence. The system has been tested since 2022 as an integral component of the Kambi sportsbook.

The trading division's AI is able to function effectively and intelligently because the module was created by experts in mathematics and engineering. Modern AI and machine learning technology is used by Tzeract to automate odds and compile them into feeds with margin-driven pre-match pricing.

In live and instant betting markets, this ability is also conceivable.
 
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