Germany sees new operating in the regulated sports betting market LeoVegas is differentiating itself by going vertical in each of the 16 states where it operates, having been acquired by MGM.
LeoVegas sportsbook will be launched on LeoVegas. de, where the Swedish operator only offers online slots at present. Starting in December, a national marketing push will also be rolled out advertising the expansion. The tagline will be “Thrills Seeker,” for TV and affiliate ads.
LeoVegas sportsbook will be launched on LeoVegas. de, where the Swedish operator only offers online slots at present. Starting in December, a national marketing push will also be rolled out advertising the expansion. The tagline will be “Thrills Seeker,” for TV and affiliate ads.