Light & Wonder, Inc. has announced an expanded multi-year global licensing partnership with Warner Bros. Discovery Global Themed Entertainment (WBDGTE) to create new worlds of play for customers through Light & Wonder’s content aggregation platform. Starting with WILLY WONKA: WORLD OF WONKA, which has been a physical slot machine favorite for decades on casino floors, fans will now get to experience the game online.
The long-term agreement will see Light & Wonder’s in-house game development teams leverage a series of highly successful brand licensing offerings from its long-term partner Warner Bros. Discovery Global Themed Entertainment, with titles across a range of verticals set to hit regulated markets worldwide through the OPENGAMING ecosystem.
The deal represents the next phase of Light & Wonder’s omni-channel content strategy, as the Company continues to forge partnerships designed to accelerate its leading position as a premium global content creator.
WILLY WONKA: WORLD OF WONKA will be the first title to be released as part of the expanded licensing agreement. The slot, which successfully leverages iconic characters and moments from the popular 1971 movie Willy Wonka and the Chocolate Factory has been a major hit on casino floors throughout the United States and across the globe.
The digital version of the game encompasses all the excitement of the original and is expected to release in the US, UK and Europe. A series of further Wonka-themed titles are scheduled to appear on Light & Wonder’s content aggregation platform across all iGaming verticals.
The long-term agreement will see Light & Wonder’s in-house game development teams leverage a series of highly successful brand licensing offerings from its long-term partner Warner Bros. Discovery Global Themed Entertainment, with titles across a range of verticals set to hit regulated markets worldwide through the OPENGAMING ecosystem.
The deal represents the next phase of Light & Wonder’s omni-channel content strategy, as the Company continues to forge partnerships designed to accelerate its leading position as a premium global content creator.
WILLY WONKA: WORLD OF WONKA will be the first title to be released as part of the expanded licensing agreement. The slot, which successfully leverages iconic characters and moments from the popular 1971 movie Willy Wonka and the Chocolate Factory has been a major hit on casino floors throughout the United States and across the globe.
The digital version of the game encompasses all the excitement of the original and is expected to release in the US, UK and Europe. A series of further Wonka-themed titles are scheduled to appear on Light & Wonder’s content aggregation platform across all iGaming verticals.