On July 12, Light & Wonder Inc., formerly Scientific Games Corp, a flagship developer of land-based and digital games based in Las Vegas, Nevada, along with its affiliates, revealed an extended multi-year international licensing alliance with Warner Bros. Discovery Global Themed Entertainment (WBDGTE) to produce the latest outstanding game worlds for clients via the Light & Wonder’s content aggregation platform, the first of which is WILLY WONKA : WORLD OF WONKA, a physical slot popular with players for decades in land-based casinos, which will now be available online.
As part of this long-term partnership, Light & Wonder’s in-house game creation teams will use a number of highly successful brand licensing offerings from its already long-time partner Warner Bros. Discovery Global Themed Entertainment, with titles that will be in correspondence with verticals set to reach regulated markets across the globe via the OPENGAMING ecosystem. Furthermore, the agreement is the next stage of Light & Wonder’s omni-channel content strategy, as the firm continues to build alliances that help it solidify its flagship position as a top-tier content creator worldwide.
As part of this long-term partnership, Light & Wonder’s in-house game creation teams will use a number of highly successful brand licensing offerings from its already long-time partner Warner Bros. Discovery Global Themed Entertainment, with titles that will be in correspondence with verticals set to reach regulated markets across the globe via the OPENGAMING ecosystem. Furthermore, the agreement is the next stage of Light & Wonder’s omni-channel content strategy, as the firm continues to build alliances that help it solidify its flagship position as a top-tier content creator worldwide.