Livescore Group brand Virgin Bet fully integrated onto Kambi platform

The complete transition of the Virgin Bet brand to the Kambi sportsbook platform has been announced by Kambi Group and LiveScore Group.

A few months before LiveScore Group was established as a Gamesys spinoff, Gamesys Group first introduced the Virgin Bet sportsbook in 2019 in collaboration with sports betting supplier SBTech.

Only last May, as part of their long-term partnership, did LiveScore and Kambi work together to open the LiveScore Bet sportsbook in the UK and Ireland.
 
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