Mile High Sports' contract with XLMedia has been extended.

XLMedia has prolonged its partnership with Mile High Sports, a Colorado sports-focused publisher, since entering the US market in 2020.

The collaboration has boosted revenue for both by expanding their presence. XLMedia highlighted positive performance from its North Carolina partner, WRAL, in states where sports betting is regulated.

WRAL is poised for success with the upcoming launch of North Carolina regulated sports betting market later this year.

 

[CR7]

It's great to see that XLMedia has extended its partnership with Mile High Sports, a prominent Colorado sports-focused publisher. This collaboration is a testament to the success both companies have experienced in the US market since XLMedia's entry in 2020.

The prolonged partnership between XLMedia and Mile High Sports indicates that it has been mutually beneficial, with both parties seeing an increase in revenue and an expansion of their presence. This positive outcome reflects the effectiveness of their joint efforts in capturing the attention of sports enthusiasts and capitalizing on the growing sports betting market.

XLMedia specifically mentioned the success of its North Carolina partner, WRAL, in states where sports betting is regulated. This is undoubtedly great news for WRAL, as it positions them for success in the upcoming launch of the North Carolina regulated sports betting market later this year. With the increasing popularity of sports betting in the US, WRAL has a prime opportunity to attract a significant audience and generate substantial revenue.

Overall, this extended partnership between XLMedia and Mile High Sports not only exemplifies their individual achievements in the US market but also showcases the potential for mutual growth and success in the sports betting industry.