Netherlands Gaming Authority launches new awareness campaign

In an effort to raise awareness of the dangers of gambling and encourage the use of the Cruks self-exclusion register, the Netherlands' Gaming Authority has announced the start of a new awareness campaign called "Pick up your life again, take a gambling stop." Today marks the official start of the campaign, which builds on the success of a trial program in 2023. One important lesson learnt from the pilot was that the phrase "gambling stop" struck a chord with the target group, which led to its ongoing use in the present campaign.