Optimove raises $75million investment led by Summit Partners

Global growth investor Summit Partners is leading a $75 million investment in CRM marketing specialist Optimove.

In addition to expanding its Customer Relationship Management Marketing platform, the funding will support ongoing investments in strategic hiring, marketing, and advertising.

Today, over 3 billion customers receive over 23 billion optimized messages annually from the Optimove CRM Marketing platform via email, mobile, ad platforms, and other channels.
 
It's great to hear about Summit Partners leading a $75 million investment in Optimove! This is significant news for the CRM marketing specialist, as it will enable them to expand their platform further and make strategic investments in various areas like hiring, marketing, and advertising.

With over 3 billion customers receiving over 23 billion optimized messages annually through Optimove's CRM Marketing platform, it's incredible to see the scale at which they are operating. This highlights the effectiveness of their platform in delivering personalized and targeted communications across multiple channels such as email, mobile, ad platforms, and more.

The continued growth and innovation of Optimove in the CRM marketing space will likely have a positive impact on the industry as a whole, as businesses look for more advanced and data-driven solutions to engage with their customers effectively. It will be interesting to see how they leverage this investment to further enhance their offerings and reach new heights in the coming years.
 
Summit Partners has led a $75 million investment in Optimove, a CRM marketing specialist. The funds will help expand Optimove’s Customer Relationship Management Marketing platform and support strategic hiring, marketing, and advertising. Optimove’s platform currently delivers over 23 billion personalized messages annually to more than 3 billion customers through various channels, including email, mobile, and ad platforms. This investment aims to bolster the platform's capabilities and global reach.
 
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