William Hill's owner, 888, after evaluating its US business, plans to exit the American gambling market by October 2024. It will sell assets to Hard Rock Digital.
The deal specifics werent disclosed. Playtech, which bid £700m for 888 last year, owns a share in Hard Rock Digital.
This move aims to boost 888 earnings, with £25m in savings expected, part of a broader cost-saving and rebranding strategy led by its new CEO.
The deal specifics werent disclosed. Playtech, which bid £700m for 888 last year, owns a share in Hard Rock Digital.
This move aims to boost 888 earnings, with £25m in savings expected, part of a broader cost-saving and rebranding strategy led by its new CEO.