PlayOJO Launches Marketing Campaign in the United Kingdom

Play OJO has debuted its latest marketing campaign designed to strike home with audiences in the United Kingdom.

The “It’s Alive!” global marketing campaign is finally available on TV and digitally in the United Kingdom at a time of fast-evolving rules on gambling advertisement in the first place. The TV spot is set around the idea of mad scientists trying to bring Frankenstein-like monsters to life and is designed to boost awareness for SkillOnNet’s live casino and gameshow products that are available at PlayOJO.

The spot sees the monster come to life once they experience the PlayOJO live casino, which runs current through it and brings it back. All of this is done in beautiful CGI that does the brand credit. The advertisement is developed by Isobel, a creative agency based in London and kicking off on June 30 in the United Kingdom. More markets are set to follow this summer.

 

[Baniro]

The spot sees the monster come to life once they experience the PlayOJO live casino, which runs current through it and brings it back. All of this is done in beautiful CGI that does the brand credit. The advertisement is developed by Isobel, a creative agency based in London and kicking off on June 30 in the United Kingdom. More markets are set to follow this summer.

In the meantime, PlayOJO has been maintaining a robust reputation for being a fair and worthwhile casino all across. Among its many advertisement campaigns, PlayOJO has not just promoted fairness, but its own signature phrases such as “feel the fun,” which has become synonymous with the brand.