Pokerstars links up with Flutter Entertainment

By collaborating with Red Bull Racing, Flutter Entertainment's igaming brand PokerStars has improved its reputation as a sports-focused brand.

The partnership was started in advance of the 2022 Formula One season, and Red Bull Racing's RB18 racecar and race suits will both bear the PokerStars logo.

The two have also stated their shared goal of growing their respective fan bases while rewarding current F1 and poker players with experiences, promotions, and content.

 

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PokerStars, part of Flutter Entertainment, has strengthened its sports focus through a partnership with Red Bull Racing ahead of the 2022 Formula One season. This collaboration features the PokerStars logo on Red Bull Racing's RB18 racecar and driver suits. Both parties aim to expand their fan bases and enhance experiences, promotions, and content for F1 and poker enthusiasts.