ProgressPlay integrates UK and Irish horse-racing into sportsbook portfolio

Horse racing in the UK and Ireland is now included in ProgressPlay's portfolio of sportsbook content.

The supplier will present "slick design and easy-to-use navigation" in order to offer cutting-edge horse-racing products for ProgressPlay operators and other partners using its data-driven UI/UX technology.

The sportsbook's objective is to increase operator revenue and user engagement with sports, and the addition of UK and Irish horse racing, known as "Sport of Kings," to ProgreessPlay's offering is very welcome.
 
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