Rich sports culture would make North Carolina an attractive option for sports betting entities

On the revenue front, there is a lot of reason to buy in to North Carolina’s potential to generate a wealth of revenue through legal sports betting and the opportunities that it brings.

The state is home to the NFL’s Carolina Panthers, the NBA’s Charlotte Hornets, and the NHL’s Carolina Hurricanes. It’s also home to four ACC schools and a number of other Division I universities. Annually, the state also hosts NASCAR Cup Series races, the ACC football title game, the ACC men’s basketball tournament, and the PGA Tour’s Wells Fargo Championship. And on a regular basis, March Madness rounds and major golf tournaments (including the 2024 U.S. Open and 2025 PGA Championship) take place in North Carolina.

With the increasing amount of partnerships between professional sports entities and sportsbooks and gaming companies in states that have or will have legal sports betting (like in Arizona), North Carolina would be ripe for such opportunities.

Whether or not state lawmakers decide to open the door to cash in on those opportunities in the near future remains to be seen. But the above comments and the national landscape provide a lot of optimism. Is it only a matter of time before North Carolina joins the list of states with legal sports betting?
 
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