RMG and Ellipse bring a 'new dimension' to the way racing fans consume the sport.

Racecourse Media Group has teamed up with Ellipse, a sports data and analytics firm, to revolutionize horse racing engagement.

Ellipse known for CricViz and TennisViz, will use data, AI, and machine learning to introduce RaceiQ metrics, offering insights into races.

The goal is to make horse racing more accessible by creating innovative datadriven tools that enhance understanding, attract new fans, and provide valuable betting information.

 

[CR7]

The collaboration between Racecourse Media Group (RMG) and Ellipse is indeed an exciting development in the world of horse racing. By leveraging Ellipse's expertise in sports data and analytics, combined with RMG's comprehensive coverage of horse racing across the UK and Ireland, the two organizations aim to bring a new dimension to the way racing fans consume the sport.

The introduction of RaceiQ metrics, powered by data, artificial intelligence (AI), and machine learning, is set to revolutionize horse racing engagement. These metrics will provide deep insights into races, allowing fans to gain a better understanding of the sport and enabling them to make more informed betting decisions.

One of the key objectives of this collaboration is to make horse racing more accessible to a wider audience. By utilizing innovative data-driven tools, RMG and Ellipse hope to attract new fans and enhance their understanding of the sport. This is particularly important in today's digital age, where fans are increasingly seeking deeper insights and analysis to enhance their overall experience.

The use of AI and machine learning in analyzing racing data can provide valuable insights that were previously hard to access. By generating and analyzing vast amounts of data, RaceiQ metrics will offer unique perspectives on races, highlighting patterns and trends that may impact outcomes. This not only adds a new layer of engagement for existing fans but also provides valuable betting information for those looking to wager on races.

In summary, the collaboration between RMG and Ellipse has the potential to transform the way racing fans consume and engage with horse racing. Through RaceiQ metrics, the use of data, AI, and machine learning will enhance understanding, attract new fans, and provide valuable insights to inform betting decisions. This innovative approach has the potential to revolutionize horse racing engagement and further propel the sport into the digital age.