Sega Amusements and LAI Games have extended their sales agreement.

LAI Games and Sega Amusements International Ltd have announced an expansion of their current sales agreement in Europe. As of now, Sega Amusements will exclusively handle the distribution of LAI Games products in Europe, including the United Kingdom. This partnership marks a natural progression in their collaboration, which has been fruitful for the past four years in various parts of Europe.

From the perspective of the customers, this transition will not cause any inconvenience. Sega Amusements boasts a wide-reaching sales network in the region, accompanied by a top-notch technical support team. With this new arrangement, LAI Games will benefit from enhanced accessibility to their products in Europe.

LAI Games CEO Mark Easte and Sega Amusements CEO Paul Williams expressed their enthusiasm and optimism about the future prospects of this collaboration. They believe that the synergy between their respective brands will play a pivotal role in their continued success.
 
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