SkillOnNet is launching a TV spot which is designed to promote one of its brands in Portugal, as the company experiments with different forms of advertising.
SkillOnNet will see a campaign roll out for its BacanaPlay brand with the initiative designed to highlight the “fun of playing at the online casino” during the summer months, the company said in a press release.
Building Successful Marketing Strategy on TV
There will be several versions of the ad that will roll out through September 30, with the first spots airing earlier this week already. The ad will also be available on Canal Hollywood movie channel, Fox Comedy, TVI, Fox, and SIC.
In the ad, casual players are featured as playing BacanaPlay on their smartphones and having fun. The tagline says, “Da um play na vida,” which stands for “play in life.” The advertisement naturally comes with all necessarily responsible gambling messages, as demanded by law.
SkillOnNet will see a campaign roll out for its BacanaPlay brand with the initiative designed to highlight the “fun of playing at the online casino” during the summer months, the company said in a press release.
Building Successful Marketing Strategy on TV
There will be several versions of the ad that will roll out through September 30, with the first spots airing earlier this week already. The ad will also be available on Canal Hollywood movie channel, Fox Comedy, TVI, Fox, and SIC.
In the ad, casual players are featured as playing BacanaPlay on their smartphones and having fun. The tagline says, “Da um play na vida,” which stands for “play in life.” The advertisement naturally comes with all necessarily responsible gambling messages, as demanded by law.