Sky Bet increases its FTP suite with Incentive Games.

Sky Bet teams up with Incentive Games to introduce Match 5, aiming to boost player engagement by merging igaming with sports betting.

Players collect Premier League teams on the Sky Bet app for a chance to win up to £20 in free bets based on their teams' weekend performance.

Incentive Games CEO and Sky Bet's Managing Director, Dan Colton, express excitement about the game launch and its potential to entertain football fans.

 

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Sky Bet has partnered with Incentive Games to launch Match 5, a new feature designed to increase player engagement by blending iGaming with sports betting. Players collect Premier League teams on the app and earn the chance to win up to £20 in free bets based on the teams' weekend performance. Both Sky Bet and Incentive Games executives expressed excitement about the game’s potential to entertain football fans and enhance user experience.