Sportradar, the world’s leading provider of sports data and content, today announced that it has acquired the award winning sports betting and gaming omni channel platform business Optima, effective immediately.
Optima will extend Sportradar’s current betting services portfolio to become a full service B2B data, betting, trading and player management platform business. This will create a global ‘one-stop-shop’ technology and services business capable of offering a complete turnkey solution including a dedicated sports betting and iGaming platform supported by existing leading sports data, risk management and marketing services.
As a key part of Sportradar’s future growth strategy, the company will now offer the entire betting and gaming value chain in both established and emerging markets as they regulate.
“This acquisition puts us in prime position to achieve our aim of becoming the world’s leading supplier of modular turnkey betting services and solutions,” said Carsten Koerl, Chief Executive Officer of Sportradar. Optima utilizes the very best-in-breed technology to provide their clients with the most advanced and flexible platforms and having a 360-degree product portfolio is a key part of our future growth strategy. We are delighted to welcome them to the Sportradar family.”
Optima will extend Sportradar’s current betting services portfolio to become a full service B2B data, betting, trading and player management platform business. This will create a global ‘one-stop-shop’ technology and services business capable of offering a complete turnkey solution including a dedicated sports betting and iGaming platform supported by existing leading sports data, risk management and marketing services.
As a key part of Sportradar’s future growth strategy, the company will now offer the entire betting and gaming value chain in both established and emerging markets as they regulate.
“This acquisition puts us in prime position to achieve our aim of becoming the world’s leading supplier of modular turnkey betting services and solutions,” said Carsten Koerl, Chief Executive Officer of Sportradar. Optima utilizes the very best-in-breed technology to provide their clients with the most advanced and flexible platforms and having a 360-degree product portfolio is a key part of our future growth strategy. We are delighted to welcome them to the Sportradar family.”
