Sports Illustrated, in collaboration with 888, is set to unveil its inaugural physical sportsbook establishment at the esteemed Island Resort & Casino in Michigan. The cutting-edge platform will be powered by OpenBet, a leading technology provider. Taking advantage of the thriving online sports betting industry in the United States, the partnership between 888 and Authentic Brands Group was established in June 2021. Expanding their horizons further, the focus has now shifted towards the retail sector, and OpenBet has been carefully chosen as the ideal companion to facilitate this new venture.