A five-year agreement has been established between Sportsbet and Melbourne Racing Club.
By opening up racing to more sporting audiences, the Flutter-owned company hopes to "re-position the sport" to new racing enthusiasts.
All three of these racetracks are included in the new agreement, which is notable for Sportsbet's appointment as the naming rights partner for both the Caulfield Cup and the Caulfield Cup Carnival.
By opening up racing to more sporting audiences, the Flutter-owned company hopes to "re-position the sport" to new racing enthusiasts.
All three of these racetracks are included in the new agreement, which is notable for Sportsbet's appointment as the naming rights partner for both the Caulfield Cup and the Caulfield Cup Carnival.