Playbook Engineering, a platform supplier, and Stockholm-based Symplify will work together. Playbook Engineering will integrate Symplify's extensive CRM ecosystem as part of the partnership, thereby expanding its services. The international betting platform is extending its offerings by incorporating the extensive CRM ecosystem of Symplify.
By means of this collaboration, operators operating under Playbook Engineering will have access to Symplify's CRM toolkit, which encompasses its data hub and multiple channels of communication such as email, SMS, dynamic web content, and browser push notifications.
By means of this collaboration, operators operating under Playbook Engineering will have access to Symplify's CRM toolkit, which encompasses its data hub and multiple channels of communication such as email, SMS, dynamic web content, and browser push notifications.