Taiwan Boosts Lottery Jackpots by $29M to Add Revenue, Celebrate the Year of the Rabbit

[Hannman]

Taiwan Lottery Co., Taiwan’s official lottery operator, will add TWD900 million (US$29.61 million) to several lotteries’ jackpots this year to celebrate the Year of the Rabbit. It’s also a way to increase interest in lottery products. Huang Chih-yi, a Taiwan Lottery board member and company spokesperson, announced the increased prize money at a news conference on Thursday. Making the presentation with him was actress Vivian Sung.
Lotteries such as Lotto 6/49, Super Lotto, and BINGO BINGO have much larger jackpots than they’ve been able to offer in the past six years. Taiwan’s lottery sales dropped last year and the move to increase the pots could help offset the losses by increasing play.

 

[grandsun]

The described gesture of the Taiwan Lottery Co. is yet another indication that the field of lottery is lucrative. To be able to offer this large amount of money for lottery activities, Taiwan Lottery Co. must have previously earned huge profits from the trade.